Our Readers Are Qualified and Involved
Consistently read our magazine:
| Three out of the last four issues |
82%
|
| Four out of the last four issues |
61%
|
| Read the advertisements in our magazine |
95%
|
| Use the advertisements to make shopping decisions |
80%
|
| Do not subscribe to the daily newspaper |
54%
|
| Do not subscribe to the Sunday newspaper |
61%
|
| Do not get parenting/family news from the daily newspaper |
96%
|
How Long do Readers Usually Keep Their Copies of Central California
| More than a few days |
95%
|
| 3 weeks or longer |
64%
|
| Until the next issue |
37%
|
| Save for future reference |
19%
|